Archive for May, 2011

An Analog Devices Inertial Sensor for Down-Hole Drilling

Tuesday, May 24th, 2011

The temperature, shock and vibration requirements for components used in down-hole drilling are exceeded perhaps only by the requirements for components used in Hades, whatever those might be.  An oil well drill bit is not only subject to temperatures that may be beyond 200○C, it is also subject to vibration while the bit is rotating [...]

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Apple: Repeating the Mistakes of the Past or Trailblazing a New Future?

Tuesday, May 17th, 2011

Morry Marshall:  Repeating the Mistakes of the Past!
Here we go again, right back where we’ve always been.  In the 1980s the Apple Mac OS was the best operating system on the planet, and Apple was heading toward a dominant share in the personal computer market.  Microsoft MS-DOS had a text interface with arcane commands rather [...]

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MEMS in Smartphones: Growth At What Price?

Monday, May 16th, 2011

It’s no surprise, the smartphone market is a high growth and potentially huge market.  In 2011 over 469 million units will ship worldwide.  This is an annual growth of 30.8% over 2010.  Semico Research projects that this market has a Compound Annual Growth Rate (CAGR) of 21.9% on units from 2011 to 2015, approaching 1.1 [...]

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Analog Devices RF Mixers Provide High Performance from 700MHz to 2.8GHz

Monday, May 16th, 2011

On May 10, 2011 ADI announced the availability of the semiconductor industry’s only double balanced wideband passive mixers.  P/N ADL5811 is a single-channel mixer and P/N ADL 5812 is a dual-channel mixer.
Due to differences in frequency allocations around the world, wireless receiver manufacturers often need to provide a receiver that will operate on several different [...]

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28nm Issues Generate Debate at Semico Summit

Monday, May 9th, 2011

At the Semico Summit held May 2, 2011 in Phoenix, Az, one of the most lively discussions occurred during the panel Challenges at 28nm. Mahesh Tirupattur, Analog Bits brought out the best from the audience as well as panel members.

Chi-Ping Hsu, Sr VP, Research & Development, Silicon Realization Group, Cadence
Mark Papermaster, Vice President, Switching Silicon [...]

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Riding the Wave: 2011 Cresting into a 2012 Cutback Move

Thursday, May 5th, 2011

At the Semico Summit this week Jim Feldhan said “2011 will see revenue growth of 8% however the Semico IPI indicates the second half of 2011 as the beginning of the next market slowdown.” What other evidence supports this hypothesis?

Approximately 100 tablet models are being introduced this year, each with a market share goal of [...]

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The Invisible Computers in Our Lives – Microchip

Thursday, May 5th, 2011

At the recent Semico Summit Ganesh Moorthy, Chief Operating Officer of Microchip Technology, examined how much embedded computing permeates our lives.  But he also pointed out how much more opportunity there is for microcontrollers.  Microchip is a leading vendor of microcontrollers
Mr. Moorthy showed how several applications that have evolved from very simple solutions to solutions [...]

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Doing Well by Doing – Good STMicroelectronics’ View to Shaping the Semiconductor Future

Thursday, May 5th, 2011

At the recent Semico Summit STMicroelectronics presented its view on shaping the semiconductor future.  Bob Krysiak, Executive VP and GM of the Americas Region, spoke on how ST and the semiconductor industry is “doing well by doing good.”
Mr. Krysiak pointed out the demographic changes that are occurring.  [...]

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Sensors Changing the Way We do Business

Thursday, May 5th, 2011

Freescale’s Senior VP and GM of the RF, Analog & Sensor Group, Tom Dietrich, joined us for another year at the Summit.  Tom is always at the forefront of what is trending in the semiconductor industry and this year was no different as he introduced us to Freescale’s vision of a sensor-based future.
Over the next [...]

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Paolo Gargini of Intel Speaks at Semico Summit

Thursday, May 5th, 2011

Paolo Gargini—Intel Fellow, Technology and Manufacturing Group and Director of Technology Strategy for Intel—spoke on May 3 at the Semico Summit 2011.  He highlighted the time gap between when an idea is formed, to when the science, technology and engineering are able to make that idea a reality.  The incubation time for an idea to [...]

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